GAF - September 2006 Newsletter

: : September 2006 : :

To live a creative life, we must lose our fear of being wrong. ~ Joseph Chilton Pearce

: : Join Us for Our Membership Luncheon with speaker, Eugene Sulek : :

This month's speaker is Eugene Sulek, former corporate design director for Texas Instruments. It takes more than a “gee-whiz” idea or feedback from focus groups. You have to understand your end users and connect with them on an emotional level.

Eugene Sulek, an expert in design and marketing, will show us how to make those connections at the next Advertising Federation of Gainesville meeting. In the process, he may teach us how to build the skills that will help us keep our jobs or companies competitive in a quickly changing world.

When: Thursday September 28th from Noon-1pm
Where: Savannah Grande, 301 North Main Street, Gainesville
Cost: $13 for members, $18 for non-members

RSVP: Email Connie Amidei or Lisa Keppler by Wednesday September 27th


	Our October Luncheon will feature Freddie Wehbe, owner of Gator Domino’s, the highest-grossing Domino’s franchise in the world. The difference between marketing a business and branding it as well as how to use community service to build a business.

: : Mark Your Calendars : :

	Saturday, October 14th: Making Strides Against Breast Cancer Northeast Park, 400 NE 16th Avenue, 5K Walk Regisration Begins at 8am, Walk begins at 9am Enter a chance to win our Dinner Delights Gift Basket filled with certificates from local restaurants, $5 per ticket, proceeds benefit the American Cancer Society! Click here to view and print the flyer Join our team or make a donation! For more information contact Melinda Farrell

	November 16th: Membership Luncheon/ Joint Meeting with North Florida PRA Speaker: Josh Hallett How blogging, podcasts and other social media are reshaping the way people communicate. When: 11:30 am -1 pm Where: Steve's Cafe/Tappas Restaurant Cost: $13 for members, $18 for non-members RSVP: Email Connie Amidei or Lisa Keppler by Tuesday November 14th

	The District Winter Conference will be hosted by our neighbors, Greater Ocala Advertising Federation. Join us for outstanding business meetings, workshops and professional development seminars. Also participate in the pub tour, Christmans parade and photo scavenger hunt at the Historic Downtown Ocala Square! When: December 1 - 3, 2006 Where: Silver Springs, Ocala Who's Invited: All AdFed Members Registration: $165, includes meetings, meals & fun For more information, contact Brenda Edwards at brenda@advisoradvertising.com or by calling (352) 368-1612.

ADDY Planning has Begun!
Jeannette Baer, ADDY Chair
John Starr, ADDY Co-Chair

We had our first ADDY meeting this past Thursday! We began dividing up the work into various sub-committees and went over the job responsibilities.

We have tentatively about 14 members in the committee that are eager and excited about being part of this great event!

The design sub-committee will be meeting at Joe's Place at 1:00 regarding all graphic design for the ADDYs. Contact Lisa Keppler or Nita Chester if you are interested in attending.

If interested in being a part of the ADDY committee, please contact Jeannette Baer.

Our next meeting will be held at noon on October 12th at Group 5's Conference Room.

LEGISLATIVE
Jane Anderson, Harvey Ward

The PAC has about $10k in collected funds and is looking to raise another $10k by the end of the AdFed year. To that end, Harvey will make an announcement for contributions from our local members at the next general membership luncheon.

Nairn' Gillet, the District PAC Chair, has invited input from local clubs regarding state-level candidates that are friends of our industry, for potential contributions. Email suggestions to Harvey Ward or Jane Anderson.

: : AdFed Goes to Sarasota - Action Packed Conference and Gator Game! : :

The Suncoast Ad Fed hosted the 4th District Conference this past weekend at the beautiful Lido Beach Resort. Although the beach was just a few footsteps away, the Gainesville delegates spent most of their day Saturday and Sunday attending workshops and board meetings. The conference Keynote speaker, Michelle Bauer from Sextant Marketing in Tampa, will be coming to Gainesville in January.

The District offered workshops on public service, membership, programs, diversity, and Quickbooks, just to name a few. Gainesville delegates Suzanne Bachus, Jeannette Baer and Lisa Keppler divided the list and each attended programs that offered additional knowledge to their specific programs. The highlight of the Board meetings was the approval of the 4th District’s annual budget.

Our own James Bozeman, Governor of the 4th District, worked tirelessly all weekend to make sure the packed agenda flowed smoothly and conducted the Board meetings with a sense of humor and purpose. Damion Wasylow, 4th District Addy Chair, proudly wearing Gator orange and blue, conducted two of the ADDY workshops. Connie Amidei, 4th District Internet Co-Chair also conducted a workshop regarding the District’s website.

But it wasn’t all Ad Fed business! Lunch at Tommy Bahama’s, dinner at Hemingway’s, a walking tour of St. Armands’ Circle and a few hours by the pool created a balance between work and play. Many of the Gainesville delegates met at a local sports bar on Saturday evening to cheer on the Gators against Tennessee... what a heart-pounding game!

The action-packed conference was a huge success and the networking that takes place between chapters remains invaluable!

All members are welcome to attend the District Conferences... we hope to see you at the next one in Ocala, December 1st - 3rd!